Whether you’re running a marketing campaign or plan on creating a landing page for your business, we’ve created a list of 10 Landing Page Do’s and Don’ts (with examples) to help make sure you create a highly optimized landing page
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Mike Nguyen
The power of retail merchandising is evident in retail. Walk through any high-trafficked upmarket shopping street, and you'll see it on full display: beautifully curated window displays, festive decorations, discounts, and samples galore. Online merchandising has its own unique merchandising
Corey Philip
The main difference between a thriving and a struggling HVAC field services business is its ability to provide excellent customer service. In addition, successful businesses implement best practices to streamline operations with fast and efficient automated workflows. Field service management
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By: Corey Philip | Updated: December 25, 2022
Being direct… Who doesn’t want a high cashflow business that is easy to operate? I’ve got both hands up. I’m going to share with you some business models I’ve ran across that are easy to operate’. This is going to come from the perspective of; acquiring a business. I prefer to acquire established businesses rather than start them. About that ‘Easy To Operate’ Of course I must state the obvious, ‘easy to operate’ is subjective. An easy to operate business for myself might be an Ecommerce digital business where I don’t have to entertain clients
By: Corey Philip | Updated: December 19, 2022
A sales funnel is a process companies use to turn leads into customers. It is essential because it can be used to measure the success of marketing campaigns and can be used to help companies identify what content they should create. The sales funnel starts with acquiring new leads and ends with a sale. Marketing campaigns are designed to increase the number of leads, while sales funnel stages are designed to convert those leads into customers. As per Ruler Analytics, most businesses agree that for most industries 3.1% – 5% is a reasonable funnel conversion
By: Corey Philip | Updated: December 19, 2022
With more than 4 billion social media users across the globe, there's a tremendous opportunity for your business to reach massive growth and reach new audiences. So how do you build your brand awareness and put your name in front of potential new customers?Two words: Content Marketing.Marketers know the importance of content marketing by heart. It is through curating valuable online content to reach a specific audience and encourage positive customer action through enticing call-to-action buttons (CTA).And if you're aiming for long-term, sustainable brand growth, content marketing is NOT something you should sleep on!Now, who
By: Corey Philip | Updated: December 4, 2022
If you want to start your own business, income uncertainty is one of the most significant stresses you might face. But that doesn't mean you have to stick to a traditional job to have a predictable paycheck! Recurring revenue businesses create a steady income that is as stable as an average salary while being as scalable as a regular business. Great recurring revenue businesses either provide a service that is required at a set frequency or ship products that consumers need every month. Software and digital platforms can also be primary offerings of a recurring
By: Jack Willoughby | Updated: November 26, 2022
Whether you’re running a marketing campaign or plan on creating a landing page for your business, we’ve created a list of 10 Landing Page Do’s and Don’ts (with examples) to help make sure you create a highly optimized landing page that converts! Your landing page is just as important as your marketing campaign. A successful landing page can mean the difference between a potential sale and a lost customer. Make sure your landing page is optimized for conversion, and you'll see your sales numbers soar! Let's get started! 1. Do Clearly State the Benefits It
By: Mike Nguyen | Updated: November 26, 2022
The power of retail merchandising is evident in retail. Walk through any high-trafficked upmarket shopping street, and you'll see it on full display: beautifully curated window displays, festive decorations, discounts, and samples galore. Online merchandising has its own unique merchandising practices. For small brands, implementing these merchandising strategies doesn't necessarily mean you need the budget of a luxury e-commerce player. In this article, we'll go over Blue Bottle's success as a case study and offer 14 simple ecommerce merchandising strategies for small online brands to help you drive more sales. What is E-Commerce Merchandising: A