Making Business Cards Great Again and Improving Efficiency

by Corey Philip
December 20, 2018

Sometimes you just can’t get any work done as neighbors come by to ask for a card or quote.

That was my experience as a tech, and what my techs still relay to me to today.  Yes it is awesome to pick up additional sales simply from your presence in a community, but it does come at the expense of productivity on your project.

Assuming neighbors take the step to initiate contact on a job site; your employee’s (or yourself) may not be mentally prepared to engage with a prospect and leave them with a positive impression. Hot, tired, and frustrated with a project has turned into more than you estimated, it’s easy to not be on your friendly game when approached.

But what about all the neighbors that see your truck but don’t quite work up the courage to drop in the job site?  You could hope they call the number on the side of your truck, or remember your name for future purposes.

Or you could leave them with something tangible to walk away with should they chose to… your business card.

That’s what this nifty device does.  For only $10, you have little to lose.  One sale resulting from a business card grab will easily pay for itself.

A cardholder a fixed to the side of a truck.

 

For those contractors that operate in areas with high foot track or an older demographic (I’ve seen many baby boomers still rolodex their business cards) this could be $$$!

Amazon links to order (not affiliated with me):

One bit of feedback provided from a member of the Home Pro Sales & Marketing Lounge Facebook Group is that the cards can get wet which may make these useless during our rainy season, but that is only 5 months of the year.

I look forward to getting these on my trucks, of course with a unique call tracking number so that I can assess the cost per lead.

About the author

Corey Philip

Corey Philip is a small business owner / investor with a focus on home service businesses.

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