When trying to up-sell, you run the risk of losing the entire sale as the customer either feels they’re trying to be ‘up-sold’ or you change the scope so radically that the customers send the project back out to bid.
Rodney Bailey, of Magothy Electric and I discuss what we do to prevent this. You’ll hear from his perspective as a residential service contractor (electrician), and mine more-so as a remodeling contractor.
We also catch up what else is working in his business!
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