If you’re running Facebook ads, you’ll certainly have folks who ‘like’ the post – assuming your posts are relevant and engaging. While post likes are good, wouldn’t it be better if you could turn those people into an audience you can tap regularly?
You can, quite easily. It’s a little feature often overlooked. Unbeknown to many is that Facebook gives us the opportunity to simply invite those that have liked our posts, to like our page. These are people that have already engaged with your content, and now you’ve got the chance to build a further connection with them. Taking those post likes and turning them into page likes keeps your content in their news feed regularly.
Unfortunately, there is no automated way of doing it so you must click each manually, but its something that can be easily done in only a few minutes per week.