On-the-go listening has grown considerably; in fact, in 2022, there were 464.7 million listeners across the globe. The prediction is that listenership will grow to 504.9 million by 2024. 37% of Americans listen to podcasts every month. If ever there was a time to record podcasts, it is now. You can record anytime and practically anywhere if you have an Apple iPhone.To record a podcast on your Apple iPhone, you can use either Voice Memos or GarageBand. Both Apps come standard with your phone. It would be best to have a good quality external microphone
Suppose you, as an investor, are interested in acquiring a small business. You will undoubtedly face certain challenges and risks; that’s a given. But some businesses present more risk than is necessary to take.The correlation between revenue and customer contribution to revenue and profit is high on the list of possible risks. It would be best if you delved deeper to make an informed decision.It’s risky buying a small business with customer concentration. If 10% of the business’ income comes from 1 client or 25% from 2 or 3 clients, losing these clients could be
Have you ever found yourself locked in a cycle of stress, living from day to night to day again, buried under a seemingly never-ending list of tasks for your business? That stress cycle can wreak havoc on your body and well-being, but thankfully, you, as a business owner, can use sound frequency healing to manage stress relief.It's time to find out how.Sound frequency healing helps business owners achieve a state of balance. It can improve sleep, emotional regulation, nervous system regulation, thought focus, physical ailments, heart rate, blood pressure, and more. Entrepreneurs can run their
Do you own a small media-based business?Do you currently have sufficient legal and liability coverage to protect your business from financial ruin?Suppose you own or have recently started a small media-based company. In that case, knowing how media liability insurance can protect your business in unique and vital ways before purchasing a policy most applicable to your specific requirements is essential.For any small, online, or digital business, media liability insurance is a crucial aspect to account for. Effective media liability insurance protects any small media-based business by providing legal and financial coverage from third-party disputes
The nervous system is a complex system of nerves that act as wiring inside our bodies. Our bodies' wiring sends signals between our brains, spinal cords, muscles, skin, and hormones to keep us alive and functioning. When a nervous system is dysregulated, it can result in problematic behaviors for the individual and those around them.But how does nervous system dysregulation impact your performance as a small business owner?Nervous system dysregulation impacts fight or flight and freeze and shutdown mode. Business owners in this state may have short tempers, rage outbursts, and trouble concentrating. They could
Do you want to take your gym business from "barely surviving to thriving fully?"Renowned entrepreneur, author, and CEO of Acquisition.com, Alex Hormozi, can help you grow a profitable and sustainable business in the fitness industry with his proven formula and tips.I've got you covered if you want to know what he is doing differently to increase sales and income from existing customers and keep clients longer.Alex Hormozi: The Fitness GuruIf you missed it, former gym owner Alex Hormozi faced a significant difficulty as he needed to be more knowledgeable about acquiring, serving, and retaining customers
Vanity metrics are the opposite of actionable metrics - they measure what “looks good” and often “feels good” but don't provide any detail worth acting on. Since these metrics are often touted as performance indicators for your marketing and advertising budget, you might be encouraged to spend more money on ads that aren't actually working. This article will cover the vanity metrics that can keep you complacent in irresponsible ad expenditure. Towards the end, we will also cover which “one thing” you should focus on to get the most out of your marketing. Let's get
Body language plays a critical though often neglected role in managerial performance and outcomes. So, how can managers enhance their influence and be more effective leaders through the strategic use of body language?Managers can be more influential by using body language cues like an upright posture, eye contact, calm vocal tone, and controlled facial expressions. These bodily signals improve the manager’s influence because they convey vital leadership qualities like confidence, competence, power, and empathy.Strategic awareness and application of bodily communication can dramatically improve the level of influence managers have within and outside of their organization.
A/B testing refers to running two ads on the same budget and the same settings except changing one thing to see which aspect works better. It is also called split testing because you split your campaign into two ads to see which performs better. In this article, we will dive deeper into each of these practices covering their value and the nuances of implementing them in your campaign. By the end of this post, you'll have a solid foundation to start split-testing your ad campaigns. 1. Be Patient for the Duration of the Test Split
American businesses lose more than 40 billion dollars to inventory shrinkage. In other words, that issue could bankrupt your business if you don’t keep it under control. So, what are the best practices in inventory management to minimize shrinkage? To minimize shrinkage, employers should adopt vetting and security measures to reduce employee theft and human error. Scheduled and surprise audits help deal with this issue the same way educating employees and splitting inventory responsibilities does. Inventory issues happen for a lot of reasons, so attacking this problem from multiple angles is vital for your business.
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